When will things get back to normal? If you’re referencing pre-pandemic normal, the short answer is, they won’t.
For decades healthcare has been on the edge of being transformed with change pushing forward at an incremental pace. Following the onset of the pandemic, barriers were thrust aside and within months, digital health exploded to transform healthcare forever.
Everyone and everything has changed. Patients and their expectations and needs have changed, and now so must the practice of healthcare and how it is managed. In this post, we’re revisiting what we knew to be healthcare and how to adapt to the industry’s transformation.
The Future of Healthcare
Healthcare is now moving toward a new consumer-centered model. Patients will be able to shop for care and share data with an endless array of apps and services. The future of consumer-centered patient care will be focused on the primary need for convenience, and it will be virtual.
Surveys show 27% of patients tried telehealth for the first time during the pandemic. Since the pandemic began, individuals managing chronic health conditions are especially eager to embrace the value of new technology.
A willingness to share genetic information and data was shown by 74% of first-time telehealth users. And since the pandemic, 25 million people are more likely to switch providers now than pre-Covid.
Meeting Patients Where They Are
Medical practice management is now about a reimagined customer experience.
Healthcare consumers want a digitally enabled, multi-touch experience and they are willing to shop for it. Practice management software solutions that help empower patients to take control of their health will improve outcomes for clinicians and patients. As clinicians become more productive and engaged, patient loyalty is expected to follow.
On top of the changing dynamic of the healthcare environment, the need for changes to the practice management software systems is also being fueled by increasing pressure to cut healthcare costs. And a growing focus on adopting cost-effective and high-quality care is projected to aid market development. As a result of changing business models, healthcare practitioners are looking to technology for answers.
Using Technology for Growth
The Medical Practice Management Software market size is experiencing tremendous growth. Valued at USD 6.8 billion in 2021, it is now projected to reach USD 13 billion by 2030.
Medical Practice Management will rely more heavily on technology that is designed to lessen their individual administrative burden. The primary emphasis of the coming software revolution will be allowing clinicians to do what they do best, care for patients.
Each healthcare practice has its own setting, clinical workflow, and unique requirements. Customized software solutions can be developed through co-creating partnerships with the practice and their IT support. These partners in practice technology each play a role in achieving critical goals of improving health outcomes and patient experiences while lowering the overall cost of care.
Embracing Change
Consumer-centered patient care is here and medical practice technology is growing to support the new normal. If you’re ready to consider adding new technology to your practice, Shared Med IT is here to help. Contact us today to learn more.
